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Page 135
Chapter One
Laying Plans
Thoroughly Assess Conditions
Sun Tzu
Business
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Moral Influence
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Vision and Mission
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Weather
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Outside Influences
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Terrain
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Marketplace
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Command
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Leadership
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Doctrine
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Core Beliefs

Compare Attributes
Which is managed by those who have established meaningful objectives (with a high moral value)?
Which people have the most ability?
Which can take the best advantage of current conditions?
Which has a better discipline?
Which is stronger?
Which is better trained?
Which is better motivated?

Look for Strategic Turns
Go beyond ordinary rules.
Search for advantages.
Find favorable strategic conditions.
Examine the situation thoroughly.
Do the unexpected.
Build your own strengths.
Continuously analyze the strengths and weaknesses of the opposition.

 
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