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Page 137
Chapter Three
Attack By Stratagem
Win without Fighting
Consider making opponents into allies.
The best victories are those that can be won without conflict:
First, attack strategy. This is the best approach.
Next, disrupt alliances.
If these do not work, consider fighting, but do not attack strengths.

Strength against WeaknessAlways
The greater your strength compared to your opponent, the greater the chances for winning.
If resources are equally matched, fight only if you have special abilities.
The small cannot defeat the large, nor the weak the strong, nor the few the many.

Beware of "High-Level Dumb"
Those who are not at the scene of action and do not know what is going on should not give orders.
Each business should be managed by those with extensive experience in that business.
Rules established at corporate headquarters should not necessarily apply to every distant operation.

Obey Fundamental Principles
Know when you can be on the offensive and when you must take the defensive.
Where you have superiority, use one strategy; where you are inferior, use another.
Seek those actions that have high unity of purpose.
Be prepared for contingencies.
Headquarters should be careful of interfering.

 
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